Mark Ross, managing partner at PwC, shares his thoughts on Radiance.
Mark Ross, Managing Partner at PwC
A little over three years ago, I was asked by my firm to return to and lead our PwC practice in Cleveland. After almost 10 years away with stints in South Florida and Northern California, I was honored by the opportunity and jumped at the chance to return home. One of the tasks of the new managing role was to coordinate how we allocate our marketing dollars in the market, including philanthropic. While this seemed like a perk of the new job, I quickly realized I was in for a challenge. With so many worthy causes in Cleveland, it was hard to know how to choose.
One request that came across my desk was an opportunity to sponsor Cleveland State University’s annual Radiance event which helps raise money for student scholarships. At the time, we hadn’t had any recent recruiting activities at CSU and none of our partners were engaged on the board, so I made the decision to turn it down. That was before I knew of or met Tom Adler (Radiance co-founder). Upon my decline of the sponsorship, Tom immediately wrote back saying (and I paraphrase), “We should get lunch…We can talk about how important CSU is when we get together.”

We met for lunch and to my surprise, Tom brought Ron Berkman, president emeritus of CSU, with him. I was blown away by the passion and excitement these two men had for their school and I knew I had to give it a second look.
Radiance was established seven years ago and has raised almost $8 million to help keep upper-level students on track to graduation. The number of students who fall short of graduation by the smallest amounts because they don’t have a safety net is a shocking problem.
I felt honored to attend my first Radiance in May at CSU and ended up staying well after the event ended, using the opportunity to engage deeper with students, faculty and of course, Tom.
While I was a first-generation college student myself, I was fortunate that my parents were able to ensure I was positioned to go away to a four-year university and had the safety net necessary to succeed. What time has taught me is that others simply aren’t as fortunate. Thank you, Cleveland State, for all you are doing. Tom, I was wrong, and I look forward to your next call as I doubt I will be able to say “no” again.

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CSU’s Cleveland-Marshall College of Law had the highest passage rate for first-time takers of the July Ohio Bar Exam. The school’s 93 percent passage rate was well above the state average of 79 percent.

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The Bernie Moreno Center for Sales Excellence at Cleveland State University launched with an inaugural event featuring Robert Cialdini, widely regarded as the worldwide expert on influence and persuasion.

Roland V. Anglin, dean of the Maxine Goodman Levin College of Urban Affairs, was elected to the National Academy of Public Administration (NAPA).

Scientific breakthroughs and cutting-edge discoveries by CSU faculty researchers are helping cure disease, improve quality of life and even save lives.

Radiance, CSU’s annual fundraising event to support student scholarships, raised a record $1.7-plus million in 2018, bringing its seven-year total to over $7.8 million to help students who are a few dollars short graduate on time.

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President Harlan M. Sands rose from humble beginnings through the Navy, law, and higher-ed leadership. Now at CSU, he champions urban education and community-focused student success.

The Forest City. Home of rock and roll. Hollywood of the Midwest? Cleveland may soon have a new nickname, thanks to CSU’s new School of Film & Media Arts.

CSU is one of the nation’s most environmentally responsible colleges, according to the 2018 edition of The Princeton Review’s Guide to 399 Green Colleges.

A team of researchers led by CSU received a $1.69 million grant from the National Institutes of Health to improve treatment of type-2 diabetes.

CSU’s Cleveland-Marshall College of Law had the highest passage rate for first-time takers of the July Ohio Bar Exam. The school’s 93 percent passage rate was well above the state average of 79 percent.

CSU’s Dan T. Moore MakerSpace is officially open for business, enhancing Engaged Learning opportunities and helping produce “Ready-to-Go” engineers to meet industry needs.

Roland V. Anglin, dean of the Maxine Goodman Levin College of Urban Affairs, was elected to the National Academy of Public Administration (NAPA).

Radiance, CSU’s annual fundraising event to support student scholarships, raised a record $1.7-plus million in 2018, bringing its seven-year total to over $7.8 million to help students who are a few dollars short graduate on time.

From a law man to a scientist and a hoops star to a poetess, CSU’s 2018 Distinguished Alumni Award recipients represent the wide-ranging power of a CSU education.

Thinking of a new career, starting a business, or finding that meaningful volunteer role? Second Act, a new educational series explores lifestyle, health, finance and volunteerism issues to help you find your place in the changing seasons of life.

Noting that he has “always liked challenges with big opportunities attached,” Harlan M. Sands officially took on the greatest challenge and opportunity of his academic career – serving as president of Cleveland State University.

President Sands celebrates presiding over CSU’s commencement, honors student success, and highlights the university’s growth and community impact in urban research.

Marking its 11th straight year of enrollment growth, CSU welcomed more than 1,950 first-year students to campus fall semester, as well as 30 new faculty members.

Twenty-six leaders — including judges, alumni & public servants — were inducted into CSU's C|M|LAW Hall of Fame. A new legal tech lab also opened to prepare students for practice with hands-on tools.

David Abbott, executive director of the George Gund Foundation, was honored with the Maxine Goodman Levin College of Urban Affairs 2018 In Tribute to the Public Service Award.

The Bernie Moreno Center for Sales Excellence at Cleveland State University launched with an inaugural event featuring Robert Cialdini, widely regarded as the worldwide expert on influence and persuasion.

Scientific breakthroughs and cutting-edge discoveries by CSU faculty researchers are helping cure disease, improve quality of life and even save lives.

Were you one of the many alumni who came home to CSU for Homecoming 2018? For those that came from near and far, thank you. We enjoyed talking with you, sharing memories and showing you all that CSU has become.

A CSU alumna helped to secure the release of a wrongfully convicted man, highlighting her dedication to justice and impactful advocacy in the fight against wrongful imprisonment.

The CSU Alumni Association is on the road again, reconnecting with graduates near and far.

President Harlan M. Sands rose from humble beginnings through the Navy, law, and higher-ed leadership. Now at CSU, he champions urban education and community-focused student success.

President Sands celebrates presiding over CSU’s commencement, honors student success, and highlights the university’s growth and community impact in urban research.

A team of researchers led by CSU received a $1.69 million grant from the National Institutes of Health to improve treatment of type-2 diabetes.

David Abbott, executive director of the George Gund Foundation, was honored with the Maxine Goodman Levin College of Urban Affairs 2018 In Tribute to the Public Service Award.

Roland V. Anglin, dean of the Maxine Goodman Levin College of Urban Affairs, was elected to the National Academy of Public Administration (NAPA).

Were you one of the many alumni who came home to CSU for Homecoming 2018? For those that came from near and far, thank you. We enjoyed talking with you, sharing memories and showing you all that CSU has become.

Thinking of a new career, starting a business, or finding that meaningful volunteer role? Second Act, a new educational series explores lifestyle, health, finance and volunteerism issues to help you find your place in the changing seasons of life.

Noting that he has “always liked challenges with big opportunities attached,” Harlan M. Sands officially took on the greatest challenge and opportunity of his academic career – serving as president of Cleveland State University.

CSU is one of the nation’s most environmentally responsible colleges, according to the 2018 edition of The Princeton Review’s Guide to 399 Green Colleges.

Twenty-six leaders — including judges, alumni & public servants — were inducted into CSU's C|M|LAW Hall of Fame. A new legal tech lab also opened to prepare students for practice with hands-on tools.

CSU’s Dan T. Moore MakerSpace is officially open for business, enhancing Engaged Learning opportunities and helping produce “Ready-to-Go” engineers to meet industry needs.

Scientific breakthroughs and cutting-edge discoveries by CSU faculty researchers are helping cure disease, improve quality of life and even save lives.

From a law man to a scientist and a hoops star to a poetess, CSU’s 2018 Distinguished Alumni Award recipients represent the wide-ranging power of a CSU education.

The CSU Alumni Association is on the road again, reconnecting with graduates near and far.

The Forest City. Home of rock and roll. Hollywood of the Midwest? Cleveland may soon have a new nickname, thanks to CSU’s new School of Film & Media Arts.

Marking its 11th straight year of enrollment growth, CSU welcomed more than 1,950 first-year students to campus fall semester, as well as 30 new faculty members.

CSU’s Cleveland-Marshall College of Law had the highest passage rate for first-time takers of the July Ohio Bar Exam. The school’s 93 percent passage rate was well above the state average of 79 percent.

The Bernie Moreno Center for Sales Excellence at Cleveland State University launched with an inaugural event featuring Robert Cialdini, widely regarded as the worldwide expert on influence and persuasion.

Radiance, CSU’s annual fundraising event to support student scholarships, raised a record $1.7-plus million in 2018, bringing its seven-year total to over $7.8 million to help students who are a few dollars short graduate on time.

A CSU alumna helped to secure the release of a wrongfully convicted man, highlighting her dedication to justice and impactful advocacy in the fight against wrongful imprisonment.